Lexus is a luxury car brand that is used by Toyota in North America, the center East, Europe, Australia, Asia and other Zealand later Lexus was first introduced in 1989 in the united States, and now a brand as soon as the biggest luxury car sales from Japan. later the Lexus sold in 70 countries roughly speaking the world starting in 2006 and headquartered the Lexus was in Toyota, Aichi, Japan.
The Lexus project started in 1983 from a team consisting of the best engineers of Toyota Motor Corporation and continue to strive to make sedans that can inflection the world's best sedan and produces the Lexus LS 400 was introduced in the North American International Auto act out in 1989. Lexus is inspired by the feat of the Toyota Supra and Toyota Cressida that both rear wheel drive cars as soon as the engine high-performance M.
Lexus to compete as soon as Germany's received luxury brands such as Audi, BMW, Jaguar, and Mercedes-Benz. back the year 2000 the 90s Lexus began expanding into global markets on top of the united States and the Lexus was introduced to Japan in the year 2005. later followed globally in the adjacent year.
One other factor that increasingly make Toyota is impatient in launching a luxury car brand this are the opening of the Acura brand by Honda in 1986 and a year well along substitute Japan manufacturers such as Nissan, which plans to opening a car brand in general such as the Infiniti has finally realized as soon as the advent of the Infiniti Q45 in 1990, later Mazda is then impatient in creating other brands as soon as the broadcast Amati, but on top of times this scheme was eventually canceled.
After a long proceed process involving 60 designers, 24 engineering teams, 1.400 2.300 engineers, technicians, 220 other workers, and the 450 prototypes, as competently as maintenance the project nearly 1 billion us dollars, eventually LS 400 was launched as soon as a V8 engine gasoline 4000cc, rear wheel drive
In the year 2000 the Lexus introduced an entry-level sedan that is IS 300 and the year 2001 Lexus launched its first SC 430 convertible explanation of the car, and later the third generation Lexus LS, LS 430. A mid-size GX 470 SUV launched 2002, followed by the second generation RX 330 years 2003. The as soon as year, Lexus has already doubled the sales of two million units in the united States.
Lexus Unveils luxury SUV car more of a hybrid-engined named the Lexus RX 400h. This car uses the Lexus Hybrid drive system, which will improve a gasoline engine as soon as an electric engine to lump capability and efficiency, as competently as lowering exhaust emissions.
Lexus has officially at odds from Toyota in terms of designing, engineering, training, and car Assembly in 2005. This causes the Lexus then launched in her original Japan and other countries than the Lexus cars of the adjacent generation is then expected to be marketed roughly speaking the world.
Lexus sales are very diverse depending upon the sales area as in the united States, individual-owned and dealer network not owned by Lexus themselves. By contrast in Japan, every the existing 143 dealers Lexus is owned and operated by Lexus itself and in some countries there are already third party indeed served as a regional distributor for example in the united Arab Emirates, Lexus sales are handled by Al-Futtaim Motors LLC, and in Costa Rica, Lexus vehicles sold by Purdy Motors S.A.