Lexus is a luxury car brand that is used by Toyota in North America, the center East, Europe, Australia, Asia and supplementary Zealand later Lexus was first introduced in 1989 in the joined States, and now a brand past the biggest luxury car sales from Japan. later the Lexus sold in 70 countries in relation to the world starting in 2006 and headquartered the Lexus was in Toyota, Aichi, Japan.
The Lexus project started in 1983 from a team consisting of the best engineers of Toyota Motor Corporation and continue to worry to create sedans that can beat the world's best sedan and produces the Lexus LS 400 was introduced in the North American International Auto comport yourself in 1989. Lexus is inspired by the ability of the Toyota Supra and Toyota Cressida that both rear wheel steer cars past the engine high-performance M.
Lexus to compete past Germany's acknowledged luxury brands such as Audi, BMW, Jaguar, and Mercedes-Benz. before the year 2000 the 90s Lexus began expanding into global markets more than the joined States and the Lexus was introduced to Japan in the year 2005. later followed globally in the next-door year.
One supplementary factor that increasingly create Toyota is interested in launching a luxury car brand this are the launch of the Acura brand by Honda in 1986 and a year well along another Japan manufacturers such as Nissan, which plans to launch a car brand in general such as the Infiniti has finally realized past the advent of the Infiniti Q45 in 1990, later Mazda is also interested in creating supplementary brands past the pronounce Amati, but more than become old this scheme was eventually canceled.
After a long increase process involving 60 designers, 24 engineering teams, 1.400 2.300 engineers, technicians, 220 supplementary workers, and the 450 prototypes, as well as keep the project nearly 1 billion us dollars, eventually LS 400 was launched past a V8 engine gasoline 4000cc, rear wheel drive
In the year 2000 the Lexus introduced an entry-level sedan that is IS 300 and the year 2001 Lexus launched its first SC 430 convertible bill of the car, and later the third generation Lexus LS, LS 430. A mid-size GX 470 SUV launched 2002, followed by the second generation RX 330 years 2003. The past year, Lexus has already doubled the sales of two million units in the joined States.
Lexus Unveils luxury SUV car more of a hybrid-engined named the Lexus RX 400h. This car uses the Lexus Hybrid steer system, which will tally a gasoline engine past an electric engine to lump faculty and efficiency, as well as lowering exhaust emissions.
Lexus has officially estranged from Toyota in terms of designing, engineering, training, and car Assembly in 2005. This causes the Lexus also launched in her indigenous Japan and supplementary countries than the Lexus cars of the next-door generation is also intended to be marketed in relation to the world.
Lexus sales are certainly diverse depending upon the sales place as in the joined States, individual-owned and dealer network not owned by Lexus themselves. By contrast in Japan, all the existing 143 dealers Lexus is owned and operated by Lexus itself and in some countries there are already third party indeed served as a regional distributor for example in the joined Arab Emirates, Lexus sales are handled by Al-Futtaim Motors LLC, and in Costa Rica, Lexus vehicles sold by Purdy Motors S.A.